Kitty Liu is Managing Director, China, at Blackmores. She has more than two decades of experience with leading multinational companies, including General Mills, Mead Johnson, Yum! Brands and Unilever. She has successfully implemented omnichannel e-commerce strategies and has extensive joint business planning experience with Alibaba and Tencent.
With an international outlook and deep expertise in Greater China, Kitty is committed to delivering sustainable growth in the Chinese market. Under her leadership, Blackmores partnered with the New South Wales Government during the sixth China International Import Expo (CIIE), demonstrating Australian businesses’ continued commitment to and confidence in the Chinese market. Blackmores has also represented Australia’s vitamins, minerals and supplements industry at prominent Chinese government events, including the China International Consumer Products Expo in Hainan and the Third Belt and Road Forum for International Cooperation.
Kitty also serves as a Director of the Shanghai Foreign Investment Association and as a Diamond Coach for the non-governmental organisation Global Women Connect.
