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From 5 to 10 November 2026, the ninth China International Import Expo (CIIE) took place in Shanghai, bringing together businesses and organisations from around the world. As a major platform for international trade and economic cooperation, CIIE once again highlighted the opportunities presented by China’s market. This year, 190 Australian companies showcased their products at the Australian National Pavilion, spanning over 1,700 square metres, reflecting the strong interest of Australian businesses in the Chinese market and the opportunities for further Australia–China commercial cooperation.

2026年11月5日至10日,第九届中国国际进口博览会(“进博会”)在上海举行。作为促进国际贸易与经贸合作的重要平台,本届进博会吸引了全球众多企业与机构参与。今年,澳大利亚国家品牌馆展览面积超过1,700平方米,汇聚190家澳大利亚企业参展,展示了澳大利亚企业对中国市场的高度重视,以及中澳经贸合作的广阔机遇。

During CIIE, AustCham China Chair Vaughn Barber and CEO Dr Nathan Hou travelled to Shanghai to participate in a series of engagements with Australian government representatives, state government agencies, Chamber members and business partners, reinforcing the Chamber’s role in connecting Australian businesses with the Chinese market and facilitating bilateral business cooperation.

进博会期间,中国澳大利亚商会会长冯栢文及首席执行官侯尧宸赴上海参与系列活动,与澳大利亚政府机构、各州政府代表、会员企业及商业伙伴深入交流,持续发挥我会连接澳大利亚企业与中国市场、促进中澳商业合作的桥梁作用。

Hongqiao Forum: Advancing Australia-China Investment Cooperation

参与虹桥论坛,共话中澳投资合作新机遇

 

At the invitation of Bank of China, Chair Vaughn Barber delivered a keynote address at the ninth Hongqiao International Economic Forum, during the session titled “Financial Strength to Advance Global Economic and Trade Cooperation and Innovation-Driven Development.”冯栢文会长应中国银行邀请,出席第九届虹桥国际经济论坛“发挥金融力量,促进全球经贸合作与创新发展”分论坛并发表主旨演讲。AustCham China also joined the official launch of the Initiative for Global Business Associations to Facilitate “Export to China”, led by Bank of China, supporting closer connections between international business associations and the Chinese market, as well as further opportunities for business engagement and trade cooperation.

我会还参与了《全球商协会助力“出口中国”倡议》发布仪式,支持国际商协会加强与中国市场的联系,促进企业对接及贸易合作。

For more insights from Vaughn’s keynote and his perspectives on bilateral investment cooperation, read our dedicated article, “AustCham China at the Ninth Hongqiao International Economic Forum”.

关于冯栢文会长在虹桥论坛的精彩发言及核心观点,欢迎阅读专题文章《中国澳大利亚商会参加第九届虹桥国际经济论坛》。

Strengthening Engagement with Australian Government and State Partners

深化澳大利亚政府及各州合作,拓展商业联系

 

Beyond the Hongqiao Forum, AustCham China participated in a range of business events hosted by the Australian Government and state government agencies, exchanging perspectives on market developments, bilateral investment and industry cooperation.进博会期间,我会积极参与澳大利亚联邦及各州政府举办的系列商务活动,围绕市场发展、双边投资及产业合作,与政府及企业代表交换意见。

AustCham China attended the Australian Government’s CIIE Welcome Reception, engaging with government representatives and members of the Australian business community in China to discuss opportunities for closer Australia–China trade and investment ties.

我会应邀出席澳大利亚政府举办的进博会欢迎酒会,与澳大利亚政府代表及在华商业社群共话中澳经贸合作机遇。

At the state level, AustCham China participated in the Queensland Pavilion opening, organised by Trade and Investment Queensland (TIQ), and engaged with Queensland government and business representatives on market opportunities and industry cooperation. They also witnessed the signing of a trade cooperation agreement between AustCham China member DYIP Investment and a Chinese synthetic biology company, marking further progress in Australia–China cooperation in biotechnology and health-related industries.

在州政府层面,我会出席了昆士兰州政府贸易投资机构组织的昆士兰州展台开幕活动,与昆士兰州政府及企业代表交流市场机遇与产业合作。期间,还见证了我会会员企业 DYIP Investment 与一家中国合成生物技术企业签署贸易合作协议,标志着中澳企业在生物科技及健康产业领域的合作取得新进展。

They also joined the “Queensland Flavours, Sky-High Aussie Beef – CIIE 2026 Friends of Queensland Reception” at the Oriental Pearl Tower, connecting with government representatives and business partners in a setting that celebrated Queensland’s food and agricultural offerings.

我会还参与了在东方明珠塔举行的“寻味昆士兰,塔巅品澳牛——2026进博会昆士兰之友招待会”,与澳大利亚政府及商业伙伴共叙合作情谊。

In addition, AustCham China attended the Investment NSW Reception, engaging with state government representatives and business leaders on investment opportunities and commercial developments between Australia and China.

此外,我会出席了新南威尔士州投资招待会,与州政府及企业代表交流投资与商业发展机遇。

Through these engagements, AustCham China continued to strengthen its relationships with Australian government agencies and business organisations, helping create opportunities for companies to explore the Chinese market, connect with potential partners and pursue cross-border cooperation.

通过参与联邦及州政府层面的活动,我会持续深化与澳大利亚各级政府及相关机构的合作关系,为企业拓展中国市场、寻找合作伙伴创造更多交流机会。

Connecting with Chamber Members and Australian Brands

走访会员企业及澳洲品牌,关注在华发展机遇

 

CIIE provides an important platform for Australian businesses to showcase their products and innovations. It also offers AustCham China a valuable opportunity to engage directly with its members, better understand their business priorities and support Australian brands exploring opportunities in China.进博会不仅是澳大利亚企业展示产品与创新成果的重要窗口,也为我会了解会员企业的发展需求、支持澳洲品牌拓展中国市场提供了宝贵机会。

AustCham China visited the exhibition booth of ConocoPhillips, an AustCham China foundation member, where they met with the company’s leadership team and discussed its business developments in China and advances in energy technology.

我会走访了基石会员企业康菲石油的展台,与企业管理团队交流,了解其在华业务发展及能源技术领域的最新进展。

 

AustCham China also attended the BNE (BELIEF NEVER ENDS) brand launch at the Queensland Pavilion, connecting with brand representatives and business partners to learn more about opportunities for Australian brands in the Chinese market.

此外,我会还参与了昆士兰州展台举行的BNE(BELIEF NEVER ENDS)品牌发布活动,与品牌及相关企业代表交流,了解澳大利亚品牌在中国市场的发展机遇。

AustCham China also visited the exhibition stand of Rio Tinto, one of Australia’s leading global mining and resources companies, recognising its presence at the exhibition and its important role in the Australia–China business relationship. We appreciated the opportunity to connect and look forward to strengthening our engagement with the company.

中国澳大利亚商会还走访了力拓的展台。作为澳大利亚领先的全球矿业及资源企业之一,力拓在澳中经贸合作中发挥着重要作用。我们很高兴有机会到访交流,并期待未来与企业建立更加紧密的联系与合作。

 

From energy technology to consumer brands, these engagements enabled AustCham China to stay connected with Australian businesses across different sectors and facilitate dialogue with local markets and industry partners.

从能源技术到消费品牌,我会通过参与企业展台及品牌活动,持续关注澳大利亚企业在华发展动态,促进企业与本地市场、行业伙伴之间的沟通与联系。

Building Bridges for Practical Australia-China Cooperation

发挥桥梁作用,推动中澳务实合作

 

CIIE continues to offer Australian businesses an important platform to showcase their products, gain insights into the Chinese market and develop commercial partnerships. It also creates opportunities for deeper engagement between Australia and China across trade, investment, technology and industry.进博会为澳大利亚企业展示产品、了解中国市场、拓展商业合作提供了重要平台,也为中澳双方在贸易、投资、技术及产业发展等领域创造了更多交流机会。For Australian businesses entering or expanding in China, identifying commercial opportunities is only part of the journey. Understanding the local market, building trusted networks and maintaining dialogue with government agencies and industry partners are equally important.

对于希望进入或深耕中国市场的澳大利亚企业而言,除了商业机遇,了解市场环境、建立合作网络,以及与相关政府机构和产业伙伴保持沟通,同样至关重要。

As a bridge between Australian businesses and the Chinese market, AustCham China remains committed to strengthening bilateral business connections, supporting its members and facilitating practical engagement between government, industry organisations and businesses.

作为连接澳大利亚企业与中国市场的桥梁,我会始终致力于促进两国商业交流,支持会员企业发展,并推动政府、行业机构与企业之间的务实对接。

Looking ahead, AustCham China will continue to work closely with Australian government agencies, Chamber members and business partners, leveraging its networks and resources to create further opportunities for Australia–China trade, investment and commercial cooperation.

未来,我会将继续深化与澳大利亚政府机构、会员企业及各界合作伙伴的联系,发挥自身平台与资源优势,为中澳经贸合作创造更多可能。

AustCham China Attends Western Australia State of Energy Launch
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