On Monday 5th December, Baker & McKenzie, in conjunction with AustCham Beijing and the American Chamber of Commerce, will be hosting an “Intellectual Property Issues in the Food and Beverage Industry” seminar. The issue of protecting intellectual property rights remains a tremendous hurdle for companies entering and operating in the China market. Andrew Sim, Partner, Baker & McKenzie, and Courtney Macintosh, Foreign Registered Lawyer, Baker & McKenzie, unpack this hurdle by discussing the following:
1) Importance of online marketing for F&B in China
2) Relevant Laws Relating to Online Brand Protection
3) IP Enforcement Online
Andrew Sim is the responsible partner managing the Beijing IP practice for Baker & McKenzie. He assists many of the world’s top food and beverage companies build and protect their brands in China. He focuses on anti-counterfeiting trademarks, copyright and designs. He also advises extensively on related internet and advertising laws.
Courtney Macintosh is a Senior Associate based in Baker & McKenzie’s Beijing office, and she works with a number of global companies on their brand portfolios in China. She focuses on brand protection, IP enforcement and advertising.
Date: December 5th
Time: 11:30am- 14:00pm. (Registration will commence at 11:00 a.m.)
Venue: AmCham China Conference Center
The Office Park, Tower AB, 6th Floor
No. 10 Jintongxi Road
北京市金桐西路10号 远洋光华国际 AB座6层
Beijing, Chaoyang District, China
Price: 100RMB (Members) 200RMB (Non-Members)
To RSVP: firstname.lastname@example.org