Member Event | Rising Opportunities in China’s Lifestyle Industry

China’s digital landscape has experienced rapid growth due to the COVID-19 outbreak and the alignment between online and offline sales channels has become more crucial than ever. In this webinar, you will find out and understand omnichannel trends and its success factors.

We are pleased to invite you to our webinar led by Rita Ma and Marshall Chen, our China strategy consulting experts based in Shanghai, who will walk you through the complexities of this topic and provide practical advice on how to embrace the opportunities and tackle the challenges.

Our recent market data as well as latest project case studies, which covers multiple lifestyle industries such as fashion, sportswear, cosmetics and food&beverage.

The following topics will be covered during the webinar:

– Macro trends, consumer behaviour and its recent COVID-19 impact

– The omnichannel landscape in China – online, offline, and its synergies

– Case studies and best practices

– Critical Success Factors (CSF) and recommendations for international brands

This webinar is free of charge.

Apr 29, 2020 04:30 PM in Hong Kong