The SIA Group’s history dates back to 1947 with the maiden flight of Malayan Airways Limited. The airline was later re-named Malaysian Airways Limited and then Malaysia-Singapore Airlines (MSA). In 1972, MSA split into Singapore Airlines (SIA) and Malaysian Airline System. Initially operating a modest fleet of 10 aircraft to 22 cities in 18 countries, SIA’s commitment to service excellence, product leadership and network connectivity quickly distinguished it as a world-class international airline group. SIA and its subsidiaries today employ around 25,000 staff, with the world-famous Singapore Girl as an iconic symbol of quality customer care and service.
The SIA Group’s more than 40 subsidiaries and associate companies cover a range of airline-related services, from full-service and low-cost airline operations, to air cargo services, to aircraft and engine overhaul. Wholly owned subsidiaries include passenger airlines SilkAir, Scoot and Tigerair, as well as cargo carrier SIA Cargo, Singapore Flying College, and Tradewinds Tours & Travel.
As the regional wing of Singapore Airlines, SilkAir is a full-service airline that operates flights within the Asia-Pacific region. Scoot and Tigerair are the Group’s low-cost subsidiaries, with Scoot focusing on medium- and long-haul services and Tigerair on short-haul services. Together, SIA, SilkAir, Scoot and Tigerair are able to serve all key market segments from Singapore.
SIA Cargo serves destinations around the world with a fleet of Boeing 747-400 freighter aircraft. It also manages the cargo space on the SIA Group’s passenger aircraft.
SIA also owns nearly 80% of SIA Engineering Company Limited, which is a leading provider of maintenance, repair and overhaul services. It provides services to SIA Group airlines as well as other airlines around the world, with a comprehensive range of in-house capabilities and joint ventures with leading original equipment manufacturers.
Outside of Singapore, the SIA Group has investments in India-based full-service airline Vistara, Thailand-based low-cost carrier NokScoot and Australian full-service airline Virgin Australia.
The SIA Group fleet, excluding associate airlines, comprises around 180 modern aircraft, with around 190 aircraft on firm order. SIA, SilkAir, Scoot, Tigerair and SIA Cargo together serve more than 125 destinations around the world. More than 30 million passengers were carried by the Group’s four Singapore-based passenger airlines in the 2015/16 financial year.
In October 2007, SIA, a member of the Star Alliance, made aviation history as the first airline to fly the world’s largest passenger aircraft, the Airbus A380. In 2013, Singapore Airlines introduced its latest cabin products, with new seats in all classes offering more ergonomics and personal space for customers. In 2017 the Airline will again unveil all-new cabin products to ensure it retains a position of leadership.
SIA believes that operating a successful global airline group involves contributing actively to the communities in which we work and live. SIA is a longstanding supporter of Community Chest, a non-profit organisation in Singapore that channels funds to assist the less-advantaged in the community. SIA also firmly believes in supporting initiatives that promote education, sports, the arts, the environment and conservation.
SIA is the world’s most awarded airline, and is both proud and humbled that its customers and the industry alike have recognized its commitment to service excellence and product innovation.
Categories: Hospitality & Tourism
Contact Name: Kirsten Zhang
Position: Public Relations Manager, China